Engen boosts customer convenience with water and biltong bars

Engen Petroleum, a leading producer and marketer of a wide range of fuels, lubricants and oil-based products has been busy trialling two fresh new concepts in selected outlets as a three-month trial, prior to extending the offerings across Southern African countries. The first is a concept called Pure Water On Tap. These are essentially Water Bars, developed in conjunction with Pure Life. They offer customers local water which has been purified via reverse osmosis. Customers are able to fill their own bottles or purchase bottles on-site. Damon Giraudeaux, Convenience Sales and Marketing Manager in Engen’s International Business Division says that the concept has piloted extremely well, with one outlet reporting a substantial increase in monthly turnover.