AfriSam Celebrates The Beauty Of Concrete Through Its Inaugural Concreativity Award

AfriSam announced the winners of its inaugural ConCreativity challenge at a prestigious awards ceremony held at Zeitz MOCAA, the largest museum of contemporary African art in the world, on 26 October 2018. Celebrating the various forms and potential of concrete, ConCreativity invited South Africans to capture the beauty of concrete through the lens of a camera. “At AfriSam we believe it is not what concrete makes, but rather what concrete makes possible. ConCreativity provided us with the opportunity to showcase the splendour of concrete, as captured by others”, says Ebeth van den Berg, AfriSam Group Marketing Manager.